2020 Is The Time to Be Intentional About Your Business Growth Plans
As I sit down with my 20-month old grandson at mealtime, we have a little “confrontation”. He wants to eat completely by himself and I want to feed him. If I let him win, half his meal winds up in [...]
Supporting Small Business This Holiday Season
My “Amazon Clicking Finger” at the ready, I already went in and shopped for plenty of Christmas presents. But as a Small Business Strategist, I want to be sure to support local small business owners – and hope you will, [...]
Tearing Down Competitors
How do you feel about a company that tries to pump itself up by tearing down its competitors? This turns me off for various reasons. If you are a professional entity, operating with high ethics, you would attract customers regardless [...]
Websites and fliers and blogs, Oh My!
One of my stellar clients needed to come up with a ½ page write-up of her business for an advertising opportunity, and her deadline was quickly approaching. She wasn’t feeling creative and already had a bursting book of client appointments [...]
Who Should I Include In My Email Marketing Lists?
This is one of the most misunderstood topics in establishing a successful Email Marketing Strategy. The most obvious answer is – “fill my lists with my past and current customers, prospects and warm leads.” You may be missing out on [...]
A Season of Gratitude
We’re in November, the official season of Thanksgiving, Football, Turkey, Black Friday, and “Almost Christmas”. As business owners, we’re gearing up for a busy time of year but we are also thinking of our gratitude for our clients. More than [...]