Blog

If your view of marketing equates to advertising for new business, then you may question why you want to continue marketing activities if business is going great. This kind of “use it when you need it” strategy doesn’t work [...]

When business owners try to commit to writing regular blog posts, they are sometimes delayed before they ever begin because they're worried whether it their writing style will make the blog sound off-putting. A common question I receive is, [...]

I Use Video Marketing - Do I Have to Blog, Too? As a marketing content writer, I meet many savvy business owners who hate writing blogs, but videos are not enough to market their business. They find it [...]

You’ve read and been told that blogging is essential – but why? And is blogging essential for every kind of business? There are 2 key reasons to blog – for Google and for Prospects. Let’s explore what kinds of business [...]

You've heard it mention that consistent blogging on your website gives you many benefits and advantages. From a "will they find me?" perspective, Google will pay more attention to a website with consistent blog posts than they do to [...]

Hiring a writer to create your blogs is particularly smart and effective if you’ve already determined that sitting down to write 2 or 3 blogs every month is just not going to happen. Before you do hire someone to [...]