Project Description
Monthly Tax News
Making Complex Information Understandable
Small accounting firm helping families and small businesses make smart financial decisions and file tax returns. At first, the owner felt “no one would read this”; but happily, the reality is that her audience depends on her to translate “IRS-Talk” into plain language. Sharing real world information, month after month, has led to steady growth in client numbers and a loyal customer base.
We cover the tax implications of life changes as well as show how new laws will impact her audience. Speaking naturally rather than using industry jargon has made her email consistently popular.

