About Susana Fonticoba

Where I Came From

In 2004 I created a software learning business, Home and Office Computer Training. In 2012, recognizing my passion for marketing, I founded Right Click Advantage, a boutique content marketing firm, later renamed Clear Path Strategy LLC.

Working closely with business owners on their content strategy and execution, I became their marketing advocate and partner. Let’s work together to improve your profit margin, prospect attraction, customer experience, and messaging.

Luckily, entrepreneurship is in my blood,
as my father, mother, grandfather and great-grandfather
each owned a business that thrived.

I am a creative problem solver, a trained mastermind facilitator, an experienced content writer and a seasoned presenter.

Business development success is holistic – let’s work together to improve your profit margin, prospect attraction, customer experience, and messaging.

Start with sending me an email so we can begin understanding where I can help you. I look forward to learning more about your business, your goals, and you!

Proud to Be In Partnership With

Certified Constant Contact Partner
Collaberex Master Facilitator
NJ State Women's Chamber

ABOUT OUR TEAM

Behind the Scenes

While clients work directly with me at Clear Path Strategy, every business owner needs a trusted circle of professionals. I encourage my clients to build that kind of team, and I’ve done the same. I rely on independent professionals who support everything from financial clarity to business planning and project management. They run their own businesses. I’m proud to be their client. This business is stronger because of them — and I’m grateful for their partnership.

Susana Fonticoba
Susana FonticobaOwner, Strategist, Marketer
Rebecca Fonticoba
Rebecca FonticobaContent Curator and Editor
Bertha Robinson
Bertha RobinsonBusiness Advisor
Kissmic Woody
Kissmic WoodyBookkeeper