Happy New Year!
In my conversations with entrepreneurs, whether they are clients, past clients or networking associates, I am seeing a distinct pattern that draws us all together. Regardless of industry, there seems to be one resounding voice. Fascinating how people who don’t [...]
How To Repurpose Your Content
As immigrants to this country, we learned fast how to make the most of what we had on hand. While other moms were buying colorful Tupperware sets, my mom taught me that when the TempTee cream cheese ran out, we [...]
Rebuild Your Business Before the Post-COVID Re-Opening
What is your business going to look like post-COVID? There are two main concerns: 1 – what will the world look like in the new “normal”? What will be the new rules of social engagement? How much longer do we [...]
Email Marketing Strategy During A Crisis
Up until the COVID-19 crisis hit, you were actively determined to keep your clients and prospects up to date on your offerings and services with a regular email campaign. But what about now?? If your business has had to temporarily [...]
Motivation and Resiliency Are the Cornerstones Of Your Continued Success
Why are you in business? What are you looking to get out of this entrepreneurial experience? Recently I’ve had conversations with clients and colleagues around this topic. During this COVID epidemic, it’s easy to feel emotional exhaustion overcome you – [...]
How To Manage Your Business During Turbulent Times
“You just need to pivot” I’ll bet as a business owner you’ve heard that expression at least once in your entrepreneurial career. Sure, easy peasy. What does pivoting really mean? It could be a very small change in your business [...]